Becoming The Solo CEOā„¢

Becoming The Solo CEOā„¢

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Becoming The Solo CEOā„¢
Becoming The Solo CEOā„¢
The $50,000 Mistake I Didn’t See Coming

The $50,000 Mistake I Didn’t See Coming

And why I absolutely should have known better

Kasey Jones šŸ” (she/her)'s avatar
Kasey Jones šŸ” (she/her)
Mar 12, 2025
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Becoming The Solo CEOā„¢
Becoming The Solo CEOā„¢
The $50,000 Mistake I Didn’t See Coming
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I had a brutal realization recently.

One that’s cost me at least $50,000.

And what makes it even worse?

I should have seen it coming. Because I talk about this exact thing with my clients all the time.

But here’s what everyone misses:

We rarely struggle because we don’t know what to do.

We struggle because we aren’t following our own damn advice.

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