What if belief is the whole game?
What happens when you stop shrinking and start choosing belief.
A couple of weeks ago, something brought me back to myself in a way I didn’t know I needed.
But to explain what changed, I need to back up for a second.
And I meant it—it was bigger than any coaching program, mastermind, or move I’ve made before. Second only to buying a house.
This investment has the primary goal of helping me scale The Solo CEO, my group coaching program, my mission, and my life’s work to $80k MRR while protecting my health, my freedom, and my life.
And that lofty revenue goal is major…and feels far bigger than I can even wrap my brain around.
For a while, it messed me up.
Not because it wasn’t the right decision. It was.
But because it triggered every old belief about whether I’m “ready,” whether I’m “good enough,” and whether I really have what it takes to rise to this level.
For weeks after making that investment, I felt like I was quietly falling apart.
I stopped showing up the way I usually do.
I lost some of my momentum, some of my voice, and definitely a chunk of my confidence.
I found myself doubting things I hadn’t questioned in a long time—not because they had stopped being true, but because I had momentarily stopped believing in myself.
And then I got an invitation that forced me to make a decision.
A small group of smart, powerful people I admire—many of whom I find deeply intimidating—were meeting in New York. The kind of invite-only, high-caliber conversation that happens when you know the right people. And I was invited.
Now, I want to tell you that I leapt at the opportunity, but the truth is, I almost said no.
Because that’s what fear does. It doesn’t just scream “don’t go.” It whispers, “Not yet. Maybe next time. You’re not quite ready.”
But something in me knew better.
I’ve learned—over and over again—that when I’m afraid to say yes to something, when I feel myself hesitate right before making a move, that’s when I have to lean in.
So I said yes.
I went.
And it changed something for me.
What shifted wasn’t just about the people in the room or the topics we explored (although both were incredible). What shifted was internal.
Something in me remembered who I am.
Not the version of me who’s trying to prove herself.
Not the one who’s waiting for someone else to validate her brilliance.
But the version who knows—without apology or hesitation—that I am capable of building something extraordinary.
That I am not only ready for big things…
I’m already walking toward them.
That trip reconnected me to a kind of deep, anchored self-belief I hadn’t felt in a while. And when I got home, I started noticing something:
Everything around me began to move. New opportunities. Aligned conversations. Unexpected wins. A sense of momentum and clarity that felt magnetic.
Some of it came out of nowhere.
But some of it was a direct result of how I started showing up again—clearer, bolder, more me. There is something powerful that happens when you reconnect to your own belief. Not in a fake-it-til-you-make-it kind of way, but in a true, embodied, soul-level way.
And that’s what I want to talk about today.
When I look at the people who build the most powerful, fulfilling, and financially successful businesses, it’s not their strategy that sets them apart. It’s not the fancy funnels or perfect processes or even how many people are following them online.
It’s belief.
They believe in themselves.
And that belief shapes everything—from the risks they’re willing to take, to the way they carry themselves in a room, to how they respond when something doesn’t go to plan.
Self-belief isn’t the result of success. It’s the prerequisite for it.
But here’s the tricky part: belief isn’t binary. You don’t either have it or not.
It’s something you cultivate. Strengthen. Return to.
Especially when fear is loud.
Especially when you feel like retreating.
Especially when you’re stretching into something new.
So what do you do when you’ve lost your grip on your self-belief?
Here’s what I come back to, every single time:
1. Let yourself feel the fear—fully.
Not just the discomfort. Not just the surface-level anxiety. But the whole thing.
What is this fear really about?
Is it fear of failing?
Fear of being seen and still not being chosen?
Fear of discovering that maybe you’re not as capable as you hoped?
Most of us were taught to push fear away. To bury it, bypass it, or distract ourselves from it. But that doesn’t work. It just buries the fear deeper.
You have to sit with it. You have to let it move through. That’s the only way it loses its grip.
And often, when you actually give the fear your attention, you’ll realize it’s not the terrifying monster you thought it was. It’s usually a younger version of you, still trying to stay safe in a world that once told you you weren’t enough.
2. Reconnect with Future You.
This is one of my favorite tools—and one I come back to any time I feel disconnected from my purpose or my power.
I imagine the version of me who’s already done the thing. Who’s already walked through this chapter and come out the other side with grace, grit, and a damn good story.
Future Me isn’t perfect. But she’s wise.
She remembers what matters.
She’s grounded in a kind of clarity that comes from living fully.
So I ask her:
What helped you get through this?
What do you know now that I’ve forgotten?
What would you tell me to focus on right now?
Sometimes, her answers come through a journaling practice. Sometimes I use my Future You AI prompt.
Either way, the process reminds me that the version of me I’m becoming… she already exists. My job is just to keep stepping toward her.
3. Speak the truth—even when your voice shakes.
When I feel that old fear creeping in again—the one that says I’m not ready, not capable, not enough—I speak something louder.
I say, out loud:
I believe in me.
I trust myself to figure this out.
The universe is conspiring FOR me.
I am ready for big things.
These aren’t just affirmations. They’re reclaims.
They’re how I return to myself.
Because when I say those words, I remember that I’ve done hard things before. I remember that I’ve built trust with myself, one brave decision at a time.
I remember that even when things don’t go according to plan, I always find my way.
And that’s what I want for you, too.
Because the voice that says you can’t do this? That voice isn’t your truth—it’s your training.
It’s a lifetime of other people’s doubts, projections, and fears.
But your belief? That’s your birthright.
And every single time you return to it, you strengthen it.
That’s why we do this kind of work inside The Solo CEO—rewriting those internal scripts, reclaiming belief, and building businesses rooted in who we actually are, not who the world told us we had to be.
Every time you say yes to something that scares you (and especially when you almost said no), you reclaim another piece of your power.
So if you’re wobbling right now…
If you’re right in the messy middle…
If you’re not sure whether you can keep going…
Just know: that’s part of it.
You don’t have to be perfectly confident.
You just have to keep choosing belief, one step at a time.
I believe in you.
Now it’s time for you to believe in you, too.
In love and growth,
Kasey
P.S. If this is the kind of journey you’re on—or want to be on—you might love The Solo CEO. Just reply and I’ll tell you more about it.
Belief is the way, for Do not FEAR. Divine TimiN